The use of email to advertise goods or services is a basic email marketing definition. Perhaps better, email marketing is a way of cultivating and establishing relationships with your email subscribers using email to accomplish an end goal such as a sale. One of the perfect points of contact between the company and the customers is email list management software. These days, consumers turn to email to express their questions or concerns about services or goods.
Companies and companies use email on the other side to promote and sell goods among potential customers. Tech tools for mass email marketing are crucial to achieving maximum resource efficiency when it comes to using email as a communication form. A handpicked list of Self Hosting Email Marketing Tools is below, with their common features and links to the website. Both open-source (free and commercial (paid) applications are included in the email list management.
5 Email List Management Software
Here are 5 best email list management software:
MailWizz is software for targeted email marketing services written in PHP and MySQL that is self-hosted. For both beginners and email broadcasters, this application is sufficient. It offers a comprehensive dashboard summary that helps you to quickly monitor your emails. MailWizz allows you to build a separate customer account that is limitless. It enables you to send customers mass emails without any hassle.
- Create autoresponders, daily campaigns, or periodic campaigns.
- Based on JSON feeds or external RSS, you can submit campaigns.
- Get comprehensive reports and share them with others dependent on your campaigns.
- Use any SMTP server, SparkPost, Amazon SES, MailGun, and more to send your emails.
- It helps you to import from a text file, external database, or CSV file to your subscribers.
- The custom fields needed for your subscribers can be generated.
- This program helps you to handle all your surveys generated through the system.
Sendy is one of the best PHP-built self-hosted email marketing solutions. This helps you to send newsletters via Amazon SES (Simple Email Service). To see the results of every project, this open-source email list management software provides reports. Via sending bulk emails, Sendy automates your marketing. Sendy helps you to block emails from signing up on your list that belongs to those domains.
- It offers a campaign builder, automated handling of bounces, monitoring, and more.
- With ease, you can filter out emails.
- When anyone subscribes to the list, Sendy gives you a notification.
- This software helps you to create a list of suppressed emails.
- This app for open source email marketing allows you to clean up inactive or unconfirmed subscriber addresses.
Octeth is a self-hosted email marketing service that helps to focus on triggers such as membership info or email clicks to set up mail sequence. This framework enables you to easily build and manage more than one user account. It can detect a bounced email address from your user list that you can easily filter.
- It provides reports, clicks, connections, invalid emails, and more for email openings.
- With ease, you can schedule your emails.
- This email marketing platform helps you to understand all subscriber activity logs.
- It helps you to collect your subscriber details.
- Octeth has an easy-to-use subscription form designer that is simple to use.
- When a subscription or unsubscription happens, you will get an email notification.
- It provides you with a wizard to build your email.
- The tool can be used on Facebook, Twitter, MySpace, and more to publish emails.
The best app for email marketing is Interspire. It can easily be used to transform the leads into customers. The Interspire app lets you create, deliver, and track marketing emails. To automate the follow-up marketing, this program is explicitly designed. The tool helps you to send your new leads with customizable email messages.
- This email marketing program, which is self-hosted, will delete inactive leads from your list.
- It helps to maximize the click-through rate for you.
- With event recording, you can see the full operation of a lead.
- The tool has a drag-and-drop editor that can customize surveys and types of input that can be connected to your email campaigns.
- A user-friendly interface to handle your emails is provided by this open-source email marketing app.
- With automated bounce processing, you can keep your list up to date.
- Interspire software offers a simple summary report to read.
Mautic is an automation program for email labeling that is free and open source. It helps you create a lead, segmentation contacts, marketing campaigns, etc. It is easy to install this program without any hassle. Mautic offers limitless customizations, integration and can be expanded quickly through the API.
- It provides an easy interface to use.
- For emails and landing pages, it helps you to develop and distribute exclusive themes.
- With no hassle, you can handle your campaign.
- This self-hosted framework for email marketing enables you to monitor your traffic data.
- You can send emails that are customized.
- The tool helps you to customize mobile-friendly email templates.
- It delivers reports in real-time.
- Manage your emails from a dashboard that’s easy to use.
- You can monitor visitors to websites.
- Provides analytic graphics.
- It provides a wide variety of CRM applications.
To choose from the best software for email marketing, research price, reliability, tech assistance, template layouts, ease of use, reliability, automation, integrations, and any additional features that you need. You should be able to easily design newsletters, segment your list, personalize your messaging, and display analytics reports with the latest email marketing tools and email list management software. And most critically, they can hit users’ primary inboxes.
Email marketing is just one type of digital marketing that also covers items such as marketing for search engines, social media, SEO, blogging, etc. Direct mail was a means of meeting customers in their mailbox before email. By delivering messages to consumers electronically to their email address, email list management software brings this approach online. In comparison to direct mail, to receive your messages, email allows a user to opt-in to your email list.
Also Read: Email Infrastructure Monitoring